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Crowdsourced appliance design becoming a reality in GE Appliances venture FirstBuild

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FirstBuild was formed by a partnership of GE Appliances and Local Motors with the aim of creating a new product development/manufacturing model for the appliance industry. The venture is seeking to engage a community of industrial designers, scientists, engineers, appliance producers, and early adopters to address engineering challenges and innovations. FirstBuild will manufacture the designs in its Microfactory for rapid product introduction and iteration.

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